Creative Director Byung Doo Choi
A.Bell, pursuing 100% hand-made in Korea, high-end contemporary total fashion items with the motto ‘Enhance Your Edge (unlimited degree of freedom)’ as its motto, started as a unique costume jewelry design company.
We are proud to have practiced the design that maximized the philosophy of ‘freedom from various constraints and overcoming limitations’ in the entire process from imagination to production.
We started off with a bag line in November 2013, a clothing line in December 2014, and added a shoe line in June 2016. As of April 2017, we have participated in SFW GN runway twice in a row.
We are always devoted to the pursuit of a fully rounded collection.
( source 1; translated by tadu8 )
Korean Designers Brands Profile A.Bell